DES2025 brings together top global experts in exponential technologies.
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Europe's leading event on technology innovation to host Digital Business World Congress, where leading figures will examine the evolution of AI and the rise of quantum computing and cybersecurity Margaret Mitchell, ex-Google and Director of Ethics at Hugging Face; Jo De Boeck, CSO of the global nanoelectronics R&D center IMEC, and executives from Repsol, Alain Afflelou or Four Seasons, will take part in the congress Experts and entrepreneurs who want to participate in the summit can apply until April 20.
Madrid,
March 28, 2025. –Artificial intelligence has been a business game
changer and has been the technology of the last few years. According to
experts, the digital solution is already considered to have started a new cycle
after the emergence of smartphones and social networks. An indication of this
theory is that AI, and specifically Generative AI (GenAI), is entering the set
of tractor industries of global economies developing business and improvements
in operations and equipment.
In this context, DES – Digital Enterprise Show 2025, the reference event in Europe dedicated to
exponential technologies, that will take place in Malaga from June 10 to 12, will host a new edition of Digital Business World Congress. This is the largest EU-wide forum
specialized in emerging technology solutions, which on this occasion will focus
on examining the evolution of Generative AI and General AI (AGI), as well as
the advancement of quantum computing and the application of cybersecurity,
among other digital initiatives, to stimulate business competitiveness.
To this end, the meeting will host more than 500 international experts, who will share their success stories in
digitization. They will inspire the more than 17,000 executives who will gather at DES
2025 on their way to
incorporate the most cutting-edge technological tools to optimise processes and
increase the profitability of their respective organisations.In order to
maximize the leading voices participating, Digital Business World Congress has opened
itscall
for visionaries, entrepreneurs,
executives and academics to take the stage to present their own achievements
and perspectives.
In this regard, representatives of innovative technology initiatives in
the following segments are called: banking and insurance, manufacturing,
health, tourism, entertainment and sports, retail and e-commerce, mobility and
public administration. Likewise, speakers will be able to share their track
record in AI, quantum computing, data analytics, multicloud, cybersecurity,
blockchain, digital marketing, IoT, virtual reality and augmented reality,
among others. Specialists who want to apply to be part of the congress can
submit their proposal until April 20.
A full agenda of leaders
Digital Business World Congress continues to expand its list of prominent
figures in order to make up a first-class agenda. Jo De Boeck, Chief Strategy Officer and Executive Vice President at IMEC, the
world's leading independent nanoelectronics R&D center, which has confirmed
its installation in Malaga, will be in its auditoriums. The expert will show
how this entity combines its nanotechnological knowledge with data and
artificial intelligence to create and support applications for a smarter
future.
They will also be joined by some of the world's biggest names in artificial intelligence who have confirmed their attendance at the conference. This is the case of Margaret Mitchell, founder and co-director of Google's AI ethics department and current Chief Ethics Officer of Hugging Face; Richard Benjamins, co-founder and CEO of the observatory of the social and ethical impact of artificial intelligence, OdiseIA; and Fernando Domínguez Pinuaga, vice president of Sandbox AQ, a company born out of Alphabet, and which unites quantum with AI to solve conjunctural challenges such as improving GPS navigation.
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About DES | Digital Enterprise Show (June, 10-12, 2025, FYCMA, Málaga - Spain): DES – Digital Enterprise Show is an event organized by Nebext – Next Business Exhibitions in collaboration with Málaga City Council and the Andalusian Regional Government. In its seven editions, it has become Europe’s largest professional event on exponential technologies and a global benchmark for offering senior executives the latest solutions and products to support large corporations, SMEs, and European public administrations in their digital transformation. Over three days, DES combines technology and innovation with digital leadership, technological solutions for improving customer and employee experience, operational process optimization, and identifying new business models, services, and products across all industries.